Moving Still

John John Florence Signature Series

This season we partnered with a true commander of the high seas to bring you the John John Florence Signature Series. There is more behind his professional façade than meets the eye; world champion surfer is only part of it. He’s a beekeeper, chess player, boat builder, cat lover, and so much more. Explore the moments’ in-between being John John Florence.

Be yourself, everyone else is already taken.

Oscar Wilde
John John Florence

Ocean exploration from above.

Wave domination requires an astute study of the ocean. The JJF Signature Series features a collection of some of our favorite surf watches in a black base color accented with bright orange, designed to carry you above and below the water’s surface in scientifically proven style.

John John Florence