NIXON UNVEILS RETAIL STORE AT ION ORCHARD
Nixon is proud to announce that has widened its retail front with a concept store at the prestigious ION Orchard mall. This is the first-ever standalone retail concept in Asia, and it opened its doors 20 December 2011 at #B3-13, where the six-month 416 square feet flash store plays home to a complete assortment of Nixon products including a premium selection of watches, softgoods, accessories and audio products. "We've had great times the past three years in Singapore with two extremely successful Nixon Art Mosh events and events at our concept shop-in-shop spaces in TANGS, which have ensured that Nixon remains one of the most unique brands on this island" says Nixon Brand Manager Asia, Marko Dylan Yeo. He adds "When we were offered the opportunity to showcase Nixon at ION as a concept flash store, we jumped at the chance to ensure that our fans will now finally get a chance to experience Nixon at the most personal level." Welcome to the new Nixon.