Nixon uses cookies to ensure that we are giving you the best experience on our site.



Nixon, the official timekeeper of the Gumball 3000 for the fourth consecutive year, has created limited edition watches to be sold exclusively in Nixon retailer dealers located along the Gumball rally route beginning May 25th.

As the official timekeeper of The Gumball 3000, Nixon has created a tricked out version of The Unit watch, featuring a black silicone case/band with a custom caseback etched with The Nixon x Gumball insignia and will retail for 170 Euros.

What's more, Nixon has created Prize watches, which are Magnacons for the "Spirit of the Gumball Award" the most coveted of all the prizes which Maximillion Cooper, Gumball 3000 founder, will gift out at the awards ceremony in Istanbul. These unique Magnacons will feature a black matte stainless steel case with gold markers & indices, a rubber band and custom co-branded artwork.

The Gumball 3000, now in its 13th year, will see entrants begin the rally in London and proceed through checkpoints in Paris, Barcelona, Monaco, Venice and Belgrade before arriving in Istanbul just eight-days later for a star-studded party and awards ceremony.

Famous petrolheads who have taken the wheel in previous years include Jackass' Jonny Knoxville, Bam Margera, supermodels Jade Jagger, Jodie Kidd, action sports legends Tony Hawk, Matt Hoffman, and rock stars including Snoop Dogg, Eve, Bunn B, Cypress Hill, Travis Barker, Jamiroquai and Xzibit.

The Nixon x Gumball 3000 Unit will only be available at the following locations:

London: Selfridges, Harrods

Paris: Citadium, Chez Maman

Barcelona: La General Surfera, La Comercial

Istanbul: Blender, Beymen

For more information, visit: or