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Marketing
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Digital Marketing Manager
Company Overview
Nixon is California’s iconic watch and accessories brand, born from action sports culture and always pushing the never been done. As a company we are creative, we are ambitious, we take risks. Above all, we want to build great product with the world’s youth as our audience. We collaborate with the best in the business: brands, athletes, retailers, causes. People who share our mindset and our belief that we can make an impact, one detail at a time.
Position Summary
The Digital Marketing Manager is responsible for the oversight, development, implementation and execution of the Nixon’s global digital media channels. S/he must operate with an eager, entrepreneurial, innovative mindset and cultivate strong connections within the Nixon global organization.
Working within the DTC team, this role is responsible for optimizing digital marketing channels to maximize revenue by increasing new customer acquisition and customer retention efforts across the key regions for Nixon; Australia, North America, Japan and Europe.
The role will collaborate closely within the Nixon DTC / digital marketing teams to achieve or exceed Nixon’s digital marketing business objectives.
Key Responsibilities & Priorities
Position Objectives
- 1. Execute best-in-class media campaigns & achieve performance through proactive optimization and effective campaign management.
- 2. Develop insights to empower internal teams & stakeholders to understand performance results and opportunities to scale profitably in digital marketing channels.
- 3. Bring fresh ideas and approaches to campaign execution to drive incremental improvements and program growth to reach business objectives.
Core Duties
- Management and oversight of Nixon’s marketing efforts on Google Ads, Bing Ads, Facebook/Instagram Ads and other real-time biddable media platforms.
- Execute marketing optimizations leveraging platform machine learning algorithms, best-of-class campaign architecture, forward thinking management approaches and a data centric monitoring of account performance.
- Analyze and optimize proactive and reactive campaign frameworks to align with overarching strategy and result trending.
- Work closely with Nixon’s Google, Bing and Facebook platform / product teams on introducing new initiatives, building vendor relationships with key marketing platforms and ensuring that we maintain a competitive edge within each platform.
- Evaluate of key-performance-indicators (KPIs) daily, weekly, monthly and quarterly to meet or exceed business objectives.
- Analyze tactical campaign performance data and identify optimization opportunities, campaign growth areas, and campaign performance challenges with recommendations
- Work with the internal stakeholders to evaluate, implement and maintain relationships with key partners across inventory, audience data providers and campaign UX integrations for customized digital media solutions.
- Stay apprised of industry news, platforms and opportunities for Nixon, conversations with potential vendors specifically within the programmatic / marketing automation space.
- Develop ad copy, execute keyword research, audience targeting discovery.
- Pull detailed reporting and data for internal reporting.
Key Experience Requirements
- Proven track record of managing ecommerce campaigns with aggressive ROAS and growth goals.
- Hands on experience with “value based” optimization frameworks and campaign management approaches.
- Basic understanding of machine learning and expertise on how to manage digital marketing programs to empower platform algorithms to improve performance.
- Experience in the management of daily, weekly, monthly and quarterly channel budgets, performance forecasting, and reconciliation of platform fees.
- Ability to analyze and interrupt performance data + Nixon business data to develop insights and action plans to maximize investments that includes identifying variances in performance and proactive forecasting of results.
- Not required but preferred, hands-on / self-serve programmatic media (DSP) experience managing CTV, display and video campaigns (i.e. The Trade Desk, AppNexus, Media Math, Beeswax).
Ideal Candidate
Education and Experience Requirements
- Bachelors or master’s degree in business, marketing, statistics or relevant field preferred.
- 4+ years of managing real-time, direct response digital media campaigns for a brand or within a digital agency.
- Expert knowledge of Google Ads, Bing Ads, & Facebook / Instagram Ads, (programmatic DSP experience a plus).
- Hands-on data analysis, detailed reporting and performance modeling.
- Proven track record driving direct response ecommerce campaigns with aggressive growth and while maintaining strong ROAS.
- Advanced understanding of media campaign setup, optimization, strategy and reporting frameworks for paid search and/or programmatic buying platforms.
- Understanding of digital marketing ecosystem from digital media to creative development and data management platforms like DMPs or CRMs.
- Be a proactive self-starter with strong attention to detail.
Technical Skills & Experience
- Proficient with MS Office (Word, Excel, Powerpoint and Outlook)
- Current certifications in Google Ads, Bing Ads, Facebook Blueprint, and Google Analytics
Key Competencies
- Solid understanding of direct-to-consumer businesses as well as digital marketing.
- Strong organizational, time management, and prioritizing skills.
- Strong written, verbal and presentation skills.
- Ability to drive project in a complex multi-stakeholder environment.
- Results-driven, goal-oriented.
- Problem solving, critical thinking.
- Organized, detail-oriented.
- Flexibility and adaptability to work with changing priorities, evolving responsibilities and scope of work in a rapidly growing company.
- Team-oriented and collaborative.
- Effective interpersonal skills.
Join the Nixon Team! Forward resumes to ecom_jobs@nixon.com and include Marketing Manager in the subject line. Thank You!
Position based in California, USA. Due to the volume of resumes, we cannot respond to everyone personally, but we do thank you for your interest and for reaching out to Nixon.
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Creative Copywriter
Company Overview
Nixon is California’s iconic watch and accessories brand, born from action sports culture and always pushing the never been done. As a company we are creative, we are ambitious, we take risks. Above all, we want to build great product with the world’s youth as our audience. We collaborate with the best in the business: brands, athletes, retailers, causes. People who share our mindset and our belief that we can make an impact, one detail at a time.
We are proud of more than 20+ years of history, our roots and heritage while steadily aspiring to rise to new horizons, develop and grow our brand and team of ridiculously talented individuals further. Working for Nixon means being part of an international, dynamic, and passionate group of people, multi-lingual, multi-channel and multi-category. We are as diverse as the environment we operate in, stretching all the way from our origins in the action sports industry up to the lifestyle market, electronics, and premium watchmaking. We believe that passion drives performance and that perfection comes from always giving your best. We care about the little things, while thinking big.
Position Summary
Nixon is in the process of growing our busy, internal agency and is seeking a full-time Creative Copywriter. In this role, you will develop big ideas and translate them to high impact and effective campaign concepts and copy for integrated campaigns and marketing deliverables across all channels. You will ensure messaging aligns with Nixon’s unique brand voice and is delivered with quality, clarity, and accuracy.
Key Functions & Responsibilities
- Curate Nixon’s unique brand voice with authenticity and constantly across all communications
- Write creative, powerful and persuasive copy for integrated campaigns and marketing deliverables across all channels (print, digital, and multimedia/videos)
- Work closely and collaboratively with creative and content teams to brainstorm, concept and execute on deliverables
- Drive the development of compelling and powerful marketing concepts
- Work with product marketing teams to understand customer segments, go-to-market strategies, unique selling proposition, customer research, and competitive advantages to create compelling campaigns and messaging that persuasively convey the value of Nixon products
- Interpret creative direction and adapt points from creative briefs into persuasive copy content
- Produce error-free content that adheres to the company’s style guidelines
- Balance many projects at once and seamlessly contribute to multiple aspects of the company’s marketing mix
- Achieve a high level of customer satisfaction for internal and external stakeholders
- Adopt, apply and support SEO best practices
- Support the adoption of best practices for effective concept and messaging development and measurement
- Guide and direct contract copy resources
- Help to maintain brand standards and ensure all messaging and communication are aligned
- Attend and participate in meetings as required, prioritize tasks, and manage multiple projects while meeting deadlines
Requirements
- 6+ years of creative copywriting in an advertising agency or in-house corporate creative team setting
- Previous copywriting, and product launch experience is required
- Agency management experience is a plus
- Exceptional ability to write powerful and inspiring copy for integrated, multi-channel campaign tactics
- Strong brainstorming and concepting expertise
- Strong strategic thinking with a focus on being solutions oriented
- Strong presentation skills to pitch, articulate and rationalize creative strategies, concepts and campaigns
- Strong interpersonal skills with preference to work collaboratively as a team and develop good working relationships, but can successfully work independently to achieve results
- Ability to work within brand guidelines
- Excellent organizational and communication skills, and with the ability to prioritize and manage multiple projects
- Proven ability to excel in a fast-paced environment and meet tight deadlines
Come join the Nixon Team! Please forward your resume to marketing.hire@nixon.com and include Copywriter in the subject line.
This position is in Carlsbad, CA, USA. Due to the volume of resumes we cannot respond to everyone personally, but we do thank you for your interest and for reaching out to Nixon. Please, no phone calls. Thank you!
Product
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Director of Development & Engineering
General Description
The Director of Development and Engineering is accountable for the development and engineering of all watches, bags, and headwear at Nixon. The Director of Development and Engineering works in concert with the design / product creation teams to identify and inform manufacturable solutions of the design intent. This role drives the process from tech pack to development rounds to production confirmation. In a box, tested and ready for mass production. External engineering may be required for complex projects and would be managed by this leader and team.
The Director of Development & Engineering will manage a team of product developers and vendors to deliver results that support NIXON’s quality standards and profit margin targets. As a player/coach, this leader can both manage his/her own projects as well oversee the work of their team. This leader has broad connections to external vendors, engineering groups and developers all over the world. The role requires a deep experience developing premium products that have complex engineering needs that include water resistance, power management, timing, software, firmware, soft-goods, bags and more. The Director of Development & Engineering reports directly to the VP of Product and will work closely with other leaders throughout Nixon.
Specific Responsibilities
- Product Development:
- Accountable for the development and engineering across all watch (analog, digital and connected), hats and bag categories.
- Sets our brand quality standards across each category and product type to assure carryover and new products meet and / or exceed the quality requirements at NIXON.
- Provides creative solutions to bring epic designs to life while staying on calendar and within our target cost requirements.
- Oversees critical steps required to bring a product to market. This includes but is not limited to user manuals, global compliance testing, technical copy, customer service reference guides, etc.
- Organizes and manages the products in development in the NIXON PLM system.
- Establishes strong communication with the Global Customer Service and Service Center Teams to identify areas where we can improve the product design and function to reduce return rates and improve the consumer experience for carryover products.
- Establishes a strong working knowledge of the price to value ratio of your product in collaboration with the PLM.
- Hits company margin targets with new products.
- Vendor Management & Sourcing:
- Negotiates pricing with vendors in collaboration with the Operations Production team.
- Is the primary point of contact between NIXON and the contract manufacturer to handle communication on product development.
- Runs point on problem solving and troubleshooting with vendors.
- Hunt, gather, and research new materials and construction methods that elevate the products you develop.
- Leadership & People Management:
- Leads and manages the team.
- Coaches their team members and colleagues on development and engineering.
- Communicates company plans, seasonal objectives and plans to the team.
- Hires and develops staff members.
- Prepares and conducts performance assessments and pay reviews.
Requirements
- Leadership experience building and managing a team of product developers and engineers.
- Relevant experience in product development of complex timing devices, headwear, bags and other products of technical nature.
- Highly organized and adept at communicating with others, working in a team environment with a “can-do” attitude.
- Deep connections with vendors, engineering resources and developers around the world.
- Proven experience bringing complex products to life on time and on budget.
- Ability to travel internationally from 6 – 10 times a year.
- Experienced with the creative process of bringing insane ideas to life.
- Ability to think ahead and solve problems before they are created.
- Thrives in a hands-on environment with a high regard for teamwork.
- Ability to work in an open environment with product team and cross-functional partners.
Education, Experience, and Skills
- 10 years’ experience developing complex products
- Experience leading teams, developing staff members.
- Bachelor’s Degree in design, Development or Engineering is preferred.
- Proficient with Illustrator and Photoshop using Macintosh and PC platforms and ability to read and understand 3D CAD files and technical drawings. Strong working knowledge of Excel, Word, etc.
Join the Nixon Team! Forward resumes to product.hire@nixon.com and include Director of Development & Engineering in the subject line. Thank you!
Position based in Carlsbad, California, USA. Primarily on-site presence, with some remote work.
Due to the volume of resumes, we cannot respond to everyone personally, but we do thank you for your interest and for reaching out to Nixon.
- Product Development:
eCommerce
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eCommerce Project Coordinator
Company Overview
Nixon is California’s iconic watch and accessories brand, born from action sports culture and always pushing the never been done. As a company we are creative, we are ambitious, we take risks. Above all, we want to build great product with the world’s youth as our audience. We collaborate with the best in the business: brands, athletes, retailers, causes. People who share our mindset and our belief that we can make an impact, one detail at a time.
We are proud of more than 20+ years of history, our roots and heritage while steadily aspiring to rise to new horizons, develop and grow our brand and team of ridiculously talented individuals further. Working for Nixon means being part of an international, dynamic, and passionate group of people, multi-lingual, multi-channel and multi-category. We are as diverse as the environment we operate in, stretching all the way from our origins in the action sports industry up to the lifestyle market, electronics, and premium watchmaking. We believe that passion drives performance and that perfection comes from always giving your best. We care about the little things, while thinking big.
Position Summary
Nixon is seeking a Project Coordinator to support and organize the growing list of eCommerce project initiatives. This role requires someone with passion for communication with an eagerness to understand business objectives and how these can be supported by project management.
The Project Coordinator is a member of the DTC team and manages small to mid-size ecommerce and digital projects to ensure efficient and nimble execution of marketing and eCommerce related projects. This position coordinates cross-functional resources, establishes and manages project timelines, tasks, milestones and deliverables and ensures clarity of roles. They will further provide asset coordination as a key conduit between creative, digital marketing, site ops and development. This role encompasses project management, the ability to handle multiple projects simultaneously under tight timeframes and a strong voice in timeline management. Key to this role is the capability to communicate cross-functionally and clearly organize, prioritize and delivery projects that contribute to the Global DTC Program.
Essential Functions and Responsibilities
- Collect objectives and priorities from project stakeholders to determine timelines and requirements.
- Manage timelines and ensure projects and required tasks are delivered on time and in full.
- The ability to manage multiple projects simultaneously and status can be clearly communicated to cross-functional team members.
- Capture meeting notes and ensure action items are communicated and completed as planned.
- Leverage internal project management tools (Asana) to create and manage project plans and tasks.
- Work closely with the creative team to understand real time status and details of all digital related tasks.
- Writing briefs for campaigns and content assets.
- Manage the coordination and delivery of the required assets for Season Launch on Nixon.com.
- Assisting with coordination of dates and gates in campaign/marketing calendars.
- Assisting with coordination of larger site initiatives ex. eCommerce re-platform.
- Anticipate potential issues with active projects or ongoing tasks through quick responses and proactive critical thinking.
- Demonstrate skilled problem-solving capabilities to determine solutions.
- Plan and execute new project management tools to help establish efficient workflows.
- Identify areas where automation and/or tools can help drive time-savings and improve communications.
Qualifications
- 2+ years of relevant job experience
- Understanding of project lifecycle, eCommerce experience a plus
- Extraordinary ability to interact effectively with team members at all levels
- Previous experience in project management tools (i.e., Asana, Sharepoint) a plus
- Ability to navigate multiple cross functional projects seamlessly, effectively and accurately
- Collaborative, resourceful, with an ability to learn quickly
- Creative thinker with an open mindset
Join the Nixon Team! Forward resumes to ecom_jobs@nixon.com and include Project Coordinator in the subject line.
Position based in Carlsbad, California, USA.
Due to the volume of resumes, we cannot respond to everyone personally, but we do thank you for your interest and for reaching out to Nixon. Please, no phone calls. Thank you!
Customer Service
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Customer Service Representative - Wholesale
Company Overview
Nixon is California’s iconic watch and accessories brand, born from action sports culture and always pushing the never been done. As a company we are creative, we are ambitious, we take risks. Above all, we want to build great product with the world’s youth as our audience. We collaborate with the best in the business: brands, athletes, retailers, causes. People who share our mindset and our belief that we can make an impact, one detail at a time.
We are proud of more than 20+ years of history, our roots and heritage while steadily aspiring to rise to new horizons, develop and grow our brand and team of ridiculously talented individuals further. Working for Nixon means being part of an international, dynamic, and passionate group of people, multi-lingual, multi-channel and multi-category. We are as diverse as the environment we operate in, stretching all the way from our origins in the action sports industry up to the lifestyle market, electronics, and premium watchmaking. We believe that passion drives performance and that perfection comes from always giving your best. We care about the little things, while thinking big.
Position Summary
Drive Nixon’s goal of providing exceptional customer experiences to internal and external customers. Develop cross functional relationships with key partners to maintain a high level of communication and a clear understanding of the product lifecycle. Share best practices within the customer service team to identify opportunities and enhance business processes.
Specific Responsibilities
- Manage a high volume of customer inquiries and related tasks.
- Demonstrate great phone and chat etiquette with a high level of enthusiasm when interacting with customers.
- Provide excellent customer service with developed product knowledge information.
- Use strong problem-solving skills to find creative solutions to customer issues.
- Support and effectively communicate Nixon’s warranty policy and repair service process to customers.
- Assist customers with technical support and creative solutions to service issues.
- Develop a clear understanding of ERP, portals, and platform functionalities and use.
- Monitor the accuracy of transaction information related to sales orders, return orders, and service orders for efficient processing.
- Understand operational sales needs of assigned territory to provide outstanding service and be the go to resource for sales team.
- Understand Nixon’s Terms and Conditions to effectively communicate and enforce related policies.
- Work closely with sales team to manage sales order entry processing and execution.
- Maximize fill rates by having a clear understanding of product availability and the allocation process.
- Preserve sales order integrity by managing revisions and cancellations to ensure orders are ready for allocation by requested ship dates.
- Develop a clear understanding of the supply chain, particularly the relationship of inbound product to outbound sales orders.
- Remain current with inbound styles and reported updates to clearly communicate order status to sales team in support of GTM.
- Collaborate with transportation companies to help resolve shipment refusals and product delivery issues.
- Issue return authorizations in accordance to Nixon’s return policy and procedure.
- Partner with accounting team to ensure account balance accuracy.
Requirements
- Bachelor's degree preferred
- 3+ years experience in customer service/support
- Exceptional customer service standards
- Team player with a high standard for quality of work and a “can do” attitude
- Strong problem-solving skills and the facility to maintain a professional dialogue at all times
- Ability to prioritize and organize tasks
- Excellent communication skills and the ability to influence others
- Strong knowledge of MS office applications (Excel, Word, Outlook)
- Report building skills and spreadsheet maintenance
- Clear understanding of protecting the financial bottom line
Join the Nixon Team! Forward cover letter and resume to csjobs@nixon.com and include Customer Service Representative - Wholesale in the subject line.
Position based in Carlsbad, California, USA.
Due to the volume of resumes, we cannot respond to everyone personally, but we do thank you for your interest and for reaching out to Nixon. Please, no phone calls. Thank you!
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Customer Service Representative - VAS and Key Accounts
Company Overview
Nixon is California’s iconic watch and accessories brand, born from action sports culture and always pushing the never been done. As a company we are creative, we are ambitious, we take risks. Above all, we want to build great product with the world’s youth as our audience. We collaborate with the best in the business: brands, athletes, retailers, causes. People who share our mindset and our belief that we can make an impact, one detail at a time.
We are proud of more than 20+ years of history, our roots and heritage while steadily aspiring to rise to new horizons, develop and grow our brand and team of ridiculously talented individuals further. Working for Nixon means being part of an international, dynamic, and passionate group of people, multi-lingual, multi-channel and multi-category. We are as diverse as the environment we operate in, stretching all the way from our origins in the action sports industry up to the lifestyle market, electronics, and premium watchmaking. We believe that passion drives performance and that perfection comes from always giving your best. We care about the little things, while thinking big.
Position Summary
Drive sales growth by optimizing sales order management to meet financial targets. Identify areas for improvement by coordinating closely with the sales team to develop and implement solutions for retailers. Ensure customer SLAs are met by trading in compliance with retailer requirements. Analyze key metrics and present data that encourages decision making to others, including the management team. Establish relationships with retailers and field sales representatives.
Specific Responsibilities
- Ensure GS1, ANSI X12 EDI, and EDIFACTS standards, functions, and form requirements are current and successful.
- Offer outstanding customer interactions with retailers and collaborates with the sales team to meet financial targets and service level agreements.
- Work closely with the Nixon Sales Team to ensure order integrity, produce analytical reports, and other special projects.
- Use analytical and data-driven problem-solving skills to gain a full understanding of territory to identify improvements.
- Create and maintain key accounts dashboard to identify and report any at risk dollars to the Sales and Finance teams.
- Ensure sales order integrity by actualizing orders and ensuring they are ready for allocation by requested ship dates to maximize forecast dollars.
- Advocate Nixon’s Terms and Conditions with retailers to ensure overall profitability.
- Recommends changes to products or services to fulfill customer needs.
- Take ownership of customer issues and follow problems through to resolution.
- Assist Sales Team with operational tasks, such as data analysis, policy execution, and negotiation with managers.
- Provide ad hoc analysis to the Executive and Sales Management teams as requested.
- Review return authorization requests; make sure swap returns are tied to replacement orders and all other returns follow outlined criteria or be approved by management.
- Help with the customer onboarding process and ensure agreements are met thereafter.
- Maintain data reliability in CRM, Salesforce.
- Optimize use of shared sales tools, such as B2B and reports, to enforce best practices with territory sales representatives.
- Maintain effective communication with cross functional teams to ensure proper sensitivity to the needs of the sales team.
- Further develop internal tools and processes by providing feedback on performance, value, and efficiency.
Requirements
- Customer centric
- Demonstrates a high level of detail orientation and organizational skills
- Ability to balance simultaneous projects, evaluate workload and prioritize tasks based on critical need
- Demonstrates a sense of urgency to attain and exceed desired results
- Operates in a cooperative and collaborative spirit to achieve goals
- Innovative thinker
- Understands Nixon’s financial objectives
- Works well with leadership and peers
Join the Nixon Team! Forward cover letter and resume to csjobs@nixon.com and include Customer Service Representative - VAS and Key Accounts in the subject line.
Position based in Carlsbad, California, USA.
Due to the volume of resumes, we cannot respond to everyone personally, but we do thank you for your interest and for reaching out to Nixon. Please, no phone calls. Thank you!
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Customer Service Representative - End Customer
Company Overview
Nixon is California’s iconic watch and accessories brand, born from action sports culture and always pushing the never been done. As a company we are creative, we are ambitious, we take risks. Above all, we want to build great product with the world’s youth as our audience. We collaborate with the best in the business: brands, athletes, retailers, causes. People who share our mindset and our belief that we can make an impact, one detail at a time.
We are proud of more than 20+ years of history, our roots and heritage while steadily aspiring to rise to new horizons, develop and grow our brand and team of ridiculously talented individuals further. Working for Nixon means being part of an international, dynamic, and passionate group of people, multi-lingual, multi-channel and multi-category. We are as diverse as the environment we operate in, stretching all the way from our origins in the action sports industry up to the lifestyle market, electronics, and premium watchmaking. We believe that passion drives performance and that perfection comes from always giving your best. We care about the little things, while thinking big.
Position Summary
Nixon is currently looking for a Customer Service Representative to join our team. We operate in a fast paced, fun, and high-growth environment. The right candidate will be customer service oriented, energetic, organized, and excited to be part of a team that is a leader in its industry.
Specific Responsibilities
- Manage a high volume of phone, chat, email, and social inquiries (100+ daily) quickly and efficiently in a busy support environment.
- Demonstrate great phone etiquette and a strong level of enthusiasm when interacting with customers.
- Respond promptly and courteously to customer email inquiries.
- Use effective time management to balance inquiry channel demands.
- Deliver organic and friendly service to customers, providing inquiry resolution on first contact.
- Use strong problem-solving skills to find creative solutions to customer issues.
- Support and effectively communicate Nixon’s policies and processes to customers.
- Offer exceptional customer service using product knowledge resources to recommend products and solutions.
- Assist customers with technical support and provide solutions to service issues.
- Promote the brand by offering only the best experiences to customers.
- Ability to identify and report any critical or reoccurring customer service issues to Supervisor.
Requirements
- Bachelor's degree preferred
- 2+ years experience in retail or customer service
- Exceptional customer service standards
- Excellent verbal communication skills
- High level of enthusiasm
- Team player with a high standard for quality of work and a “can do” attitude
- Strong problem solving skills and the facility to maintain a professional dialogue at all times
- Ability to prioritize and organize tasks in a fast paced environment
- Salesforce and/or call center experience a plus
Join the Nixon Team! Forward cover letter and resume to csjobs@nixon.com and include Customer Service Representative - End Customer in the subject line.
Position based in Carlsbad, California, USA.
Due to the volume of resumes, we cannot respond to everyone personally, but we do thank you for your interest and for reaching out to Nixon. Please, no phone calls. Thank you!
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