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Custom Watches

A watch designed by you, then our crew crafts your vision into reality.

Congrats! You are about to become a watch designer. Start by picking an iconic model and then turn it into a one-of-a-kind timepiece that reflects your unique taste. Get ready to pick out your watch's case, dial, second hand, and band. Time's a wast'n, get started!

Select a Model

Choose from one of the models below and start creating your design.

Nixon Custom Watch FAQs

Creating a custom watch at Nixon.com is a fun and easy process:

  1. Pick the watch model.
  2. Select the type and color watch case you want.
  3. Choose your dial.
  4. Next, select what color second hand you want.
  5. Then choose the watch strap material and color.
  6. Finally, engrave the watch with a custom message.
Custom watches from Nixon range in price, depending on the watch model and band material you choose. Available options range in price from $150 to $600 for a custom watch. 
It takes about 5-10 business days for us to create a custom watch. Once the custom watch has been built and packaged, it’s ready to be shipped. At that point, you will receive an email notification with tracking information. 
Nixon custom watches are suitable for all genders. While most of our watches are gender-neutral, typically the Arrow is preferred by women and the 51-30 Chrono preferred by men. The Time Teller and Sentry are the most gender-neutral custom watch models currently available. 

Custom Watches for a Life Well Lived

The Nixon Custom Shop extends our mantra of "Team Designed, Custom Built" to you. Creativity and personal expression are two things we value. Custom watches are a way for you to put a personalized touch on something you wear every day. When creating a personalized watch, you can create something that captures your style, personality, and uniqueness. The process of building a custom Ni... Read More


The Nixon Custom Shop extends our mantra of "Team Designed, Custom Built" to you. Creativity and personal expression are two things we value. Custom watches are a way for you to put a personalized touch on something you wear every day. When creating a personalized watch, you can create something that captures your style, personality, and uniqueness. The process of building a custom Nixon watch is easy. First, pick your watch model. We have both men's and women's watches to customize. Second, design your perfect combination of colors and materials. Finally, pick the engraving for the caseback—this is where you let your imagination shine. Put your favorite quote, lyric, inside joke, or sentimental statement right there for you to see whenever you want. That's it! Once finished, we get to work assembling your custom watch and deliver it right to your door.

Custom-made watches make great gifts. For men, personalized watches are thoughtful birthday, anniversary, or wedding gifts. If you're thinking of personalized watches for her, Valentine's Day, anniversaries, and the holidays are great times to create something that will make her day. And, take our word for it, there's nothing wrong with getting custom watches for yourself. Don't overthink it. Get in there and create your custom timepiece today.